Building a Hoodie Line: From Stock Blanks to a Custom Wholesale Program
The hoodie line is built in three stages: the stock blanks test the demand, the light customization builds the brand, and the full custom program owns the product, and the distributor who skips a stage inherits the risk of the skipped step. Knitwear Base (Finetex), a China-based knit apparel manufacturer with over 20 years of
